TULA – Tailored financing advisory for startups

TULA supports your startup in developing equity strategies and securing debt financing. Fast, transparent and simple.
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Equity advisory

TULA provides comprehensive advice on all aspects of equity financing. We help you develop the best strategies to attract investors and position your startup optimally.

Debt brokerage

TULA facilitates quick and efficient debt financing solutions. We work with numerous lenders to find tailored financing options that best suit your startup’s needs.

Efficiency First

The traditional routes of attending networking events, demo days, and conventions are inefficient and time-consuming. TULA redefines efficiency, enabling you to focus on suitable investor consortiums and expedite deal closures.

Success-Based Partnership

Our services come with no upfront fees, no break fees and no strings attached. TULA is compensated upon successful funding – we’re invested in your success. However, a small onboarding fee does apply.

The right financing for your startup

Collaboratively, we assess your capital needs and identify the best financing solution tailored to your business model and current startup situation.

Venture Capital

Venture capital is a form of private equity financing that is provided to startups and early-stage companies with strong growth potential. Investors, known as venture capitalists, provide funding in exchange for equity ownership, often taking an active role in the company’s development.

Venture Debt

Venture debt is a type of debt financing provided to early-stage companies, typically alongside or following a venture capital investment. This form of financing offers capital without further diluting ownership, but it usually comes with higher interest rates and warrants that may convert to equity.

Revenue-based Financing

Revenue-based financing is a funding method where investors provide capital to a business in exchange for a percentage of the company’s ongoing gross revenues. This model aligns the repayment schedule with the company’s revenue streams, reducing the burden during slow periods and increasing it during growth.

Subscription-based Financing

Subscription-based financing is a recurring investment model where investors provide funds to a company on a regular basis, such as monthly or annually, often in exchange for equity or debt securities. This method can provide businesses with a predictable and continuous source of capital, aligning investors’ interests with long-term growth.

Asset-based Financing

Asset-based financing is a loan or line of credit secured by a company’s tangible or intangible assets, such as inventory, accounts receivable, or equipment. This provides businesses with immediate cash flow, allowing them to leverage existing assets while typically paying a higher interest rate due to the perceived risk.

Factoring

Factoring is a financial transaction where a company sells its accounts receivable to a third party (the factor) at a discount. This allows the company to receive immediate cash and transfer the responsibility of collecting the debt, but often at the cost of a reduced profit margin due to the discounting and fees involved.

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The right financing for your startup

TULA gives you access to a diverse range of venture capital and venture debt financing options. Collaboratively, we assess your capital needs and identify the best financing solution tailored to your business model and current startup situation.

Venture Capital

Venture capital is a form of private equity financing that is provided to startups and early-stage companies with strong growth potential. Investors, known as venture capitalists, provide funding in exchange for equity ownership, often taking an active role in the company’s development.

Venture Debt

Venture debt is a type of debt financing provided to early-stage companies, typically alongside or following a venture capital investment. This form of financing offers capital without further diluting ownership, but it usually comes with higher interest rates and warrants that may convert to equity.

Revenue-based Financing

Revenue-based financing is a funding method where investors provide capital to a business in exchange for a percentage of the company’s ongoing gross revenues. This model aligns the repayment schedule with the company’s revenue streams, reducing the burden during slow periods and increasing it during growth.

Subscription-based Financing

Subscription-based financing is a recurring investment model where investors provide funds to a company on a regular basis, such as monthly or annually, often in exchange for equity or debt securities. This method can provide businesses with a predictable and continuous source of capital, aligning investors’ interests with long-term growth.

Asset-based Financing

Asset-based financing is a loan or line of credit secured by a company’s tangible or intangible assets, such as inventory, accounts receivable, or equipment. This provides businesses with immediate cash flow, allowing them to leverage existing assets while typically paying a higher interest rate due to the perceived risk.

Factoring

Factoring is a financial transaction where a company sells its accounts receivable to a third party (the factor) at a discount. This allows the company to receive immediate cash and transfer the responsibility of collecting the debt, but often at the cost of a reduced profit margin due to the discounting and fees involved.

Get your financing quote

Five Simple Steps to Financing

TULA advises start-ups on all steps to secure financing.

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Intro
Kick-off meeting, identifying and structuring your financing needs
Engagement
Signing engagement letter, completing market sounding questionnaire and finalizing investor package
Terms
Investor matching, anonymous market sounding, individual deep dives and indicative funding offers from investors
Due Diligence
Selection of financing partners, due diligence, binding term sheet, finalizing of financing documentation
Signing & Closing
Notarization (if required), completion of closing conditions, future financing strategy
  1. Kick-off
    Kick-off meeting, identifying and structuring your financing needs
  2. Engagement
    Signing engagement letter, completing market sounding questionnaire and finalizing investor package
  3. Terms
    Investor matching, anonymous market sounding, individual deep dives and indicative funding offers from investors
  4. Due Diligence
    Selection of financing partners, due diligence, binding term sheet, finalizing of financing documentation
  5. Signing & Closing
    Notarization (if required), completion of closing conditions, future financing strategy

Why TULA?

Team Experience

Seasoned professionals with relevant expertise. Our extensive industry knowledge enables TULA to tackle complex challenges and deliver exceptional results.

Structuring Advantage

Expertise in optimizing capital structure to maximize financial performance and minimize risk. Variety and depth of 500+ financing partners to cater to ideal capital structure.

Process Efficiency

Streamlined workflows and well-defined processes for seamless project execution. No frills approach ensuring quick turnaround times without compromising quality.

Data-driven Algorithm

Cutting-edge data analysis tools to precisely identify correct financing opportunity. Robust matching capabilities to connect startups with the most suitable financing options.

Meet the team

We are TULA. Here for you.

Dominik Loroff

CO-FOUNDER AND MANAGING DIRECTOR

Robert Nachama

CO-FOUNDER AND MANAGING DIRECTOR

Oriana Löwenstein

Growth Associate

We would love to hear from you.

Contact us and find out which financing options suit you best.

Contact Us

FAQ

You have questions? Get in touch, we are happy to support you.

TULA has a deep understanding of the challenges and opportunities unique to the start-up landscape. We use this knowledge, along with our extensive network of investors and financial institutions, to effectively match start-ups with suitable financing options. Through our platform, start-ups gain access to a range of potential financing providers, who can provide the funds necessary for expansion, research and development, marketing initiatives, and more. The aim is to streamline the funding process, making it easier for start-ups to secure the financial resources they need.

TULA consists of Dominik Loroff and Robert Nachama, who bring significant expertise in venture financing, banking, and asset management. We have successfully supported start-ups in financing and capital structuring.

TULA is compensated only upon successful funding round. The fee is a percentage of the funds raised, which ensures that our interests are aligned with those of the start-ups we serve.

Choosing TULA for your start-up financing needs offers numerous advantages. Our team of seasoned professionals provides personalized, efficient, and effective financing solutions, tailored to the unique needs and objectives of your start-up. Our extensive network of financing providers and our success-oriented fee structure further add to the value we provide. When you choose TULA, you’re not just securing a financing advisor — you’re gaining a strategic partner committed to facilitating your start-up’s growth and success.

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